Communications Officer
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Job Description and Candidate Profile:
The Communications Officer is responsible for maintaining a positive public identity for the organization, working to cultivate and broaden Riverlife’s public reach and audience by elevating impact and influence. This position reports to the President and CEO. The ideal candidate will serve as:
- A proven storyteller, who will seek out and share the organization’s stories of impact
- A brand champion with demonstrated ability to build brand consistency and equity, who will ensure a strong constituent base
- An in-house communications expert, who will understand and serve the marketing and communications needs of the organization, the projects and development teams, and the CEO
- A community-minded marketer who can balance a strong creative side with the need for data-driven marketing and communications strategies
- A team player who will bring the perfect blend of DIY problem-solving and collaborative solution building
- A strong project manager who will develop systems to shepherd all outbound communications from concept to completion on time and under budget
Key Responsibilities and Qualifications:
Communications
- Develop and implement all marketing, branding, visibility, and messaging for the organization
- Creation of content and distribution of all outbound communications including marketing collateral, website and social media content, email newsletter, presentations, talking points, annual reports, direct mail, and print advertising
- Work collaboratively with the Projects, Programs, and Development teams to plan and implement successful communication strategies, content, and collateral for Riverlife projects, public programs, and fundraising initiatives
- Manage public relations/media relations activities to promote Riverlife initiatives
- Maintain Riverlife’s media protocol and monitor the organization’s reputation in the media and on social media
- Maintain steady press coverage and relationships with key media representatives; coordinates and drafts press releases, news conferences, editorial boards and interviews/statements on behalf of the President and the Board of Directors
- Promote Riverlife locally, nationally, and internationally as a leader in the field of waterfront development, sustainability, activation, accessibility and equity
- Identify areas of potential communications vulnerability and develop solutions
- Convene the Riverlife Communications Committee, serving as staff liaison and preparing meeting agendas, materials, and minutes
- Coordinate other communications activities as needed
Marketing
- Maintain Riverlife’s brand reputation and foster brand equity to grow audiences and communicate across stakeholder groups
- Grow the organization’s online presence and brand consistency through management of our social media platforms, brand-guided social media content creation, and attention to audience engagement data.
- Manage budgets for paid / promoted posts and related campaigns
- Identify and track metrics and benchmarks for social media channels
- Research evolving social media practices and recommend any changes to Riverlife’s social media strategy
Administration and Operations
- Develop and implement systems and processes for Communications and Marketing functions across the organization, including managing templates, calendars, deadlines, budgets, and consultant and vendor contracts
- Attend required staff, committee and board meetings; assist with the taking of minutes, preparing of reports, and setting of agendas
- Represent Riverlife at partner and community events and programming activities
- Maintain organizational records, files, and databases
- Assist other staff members with day-to-day office administration
- Other related duties as assigned
Background, Experience & Abilities:
- Demonstrated passion for Riverlife’s mission
- 3 or more years of measured success in marketing, communications, public relations, and project management; knowledge of social media platforms and industry trends
- Demonstrated expertise and effectiveness in verbal and written communication, and the ability to write for different audiences
- Excellent interpersonal skills and the ability to establish and maintain relationships with diverse constituencies
- Strong project management and organizational skills with a keen attention to detail
- Demonstrated analytic, conceptual, planning and implementation skills
- Ability to manage multiple projects and disciplines simultaneously
- Positive and professional attitude; strong work ethic
- Ability to work both independently and collaboratively in a small, non-profit environment
- Flexibility to attend meetings and work events on evenings and weekends as needed, and to travel occasionally for work-related meetings, trainings and conferences
- Required technical proficiencies: Google suite, Microsoft Office, email marketing platforms, CRM databases, website content management systems, project management tools, and basic design skills; Experience with the following software and tools a plus: WordPress, MailChimp, Salesforce, Adobe Creative Suite, Canva
Salary & Benefits:
This is a full-time exempt position reporting to the President and CEO. Riverlife seeks to be an employer of choice, and offers the following salary & benefits:
- $72,000-78,000 annual salary range
- 25 days PTO per year + weeklong offices closures in July and December
- 12 paid holidays, including 3 floating holidays
- Medical, dental, and vision insurance for employee and family
- Retirement savings plan with up to 6% employer match
- Life insurance
- Professional development funds
- Flexible hybrid work environment
How to apply:
We are no longer accepting application for this position.
